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Everything You Wanted to Know About RCS
RCS is the new form of SMS that helps you deliver an OTT app-like experience on the native messaging app of your Android phone. While this is just the most basic thing that could be said about the RCS, there are lots of fascinating aspects that can be unleashed by leveraging it for business messaging.
Read on to understand the pathbreaking work undertaken by Gupshup—a global thought leader in RCS— to help brands delight their customers through RCS Business Messaging.
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This ebook will help you understand:
The inherent drawbacks of SMS
The new features added to upgrade SMS
Some of the brands using RCS
Rich Communication Services
