Single API for your Global Messaging needs

Interact and transact with your customers seamlessly across 30+ messaging channels using Gupshup’s Single API for Messaging

Be where your customers are. Talk to them on a platform they’re most comfortable with.

Build an engaging conversational experience today!

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Optimize message delivery across channels and carriers with built-in Auto Intelligent Routing

Deliver personalized content to every customer as per individual and regional preferences with auto-translate template messages

Drive customer engagement and loyalty by sending and receiving rich media like images, videos, geo-location and documents


  • Gupshup is an ISO 27001 certified and GDPR compliant company that supports the SSL Encryption technique TLS 1.2 256 bit AES
  • Scale horizontally with proven ability to scale up to 10000 TPS steady traffic and potentially unlimited peak traffic at short notice
  • You get reliability with 100% component and hardware redundancy, and latency based component failover mechanism
  • Leverage messaging templates, opt-ins, forms and payments
  • Advanced APIs that provide access to multi-step messaging journeys, such as 2FA, KYC, lead gen, customer feedback, EMI collections and custom forms based on business requirements


Capture and manage customer's opt-in, content & channel preferences
Global reach with a network of international operators across over 225+ countries
Configurable APIs to integrate SMS, data and voice messaging into your business flow
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